Shrinkflation strikes as wages remain stagnant, meaning you're paying more for less

We've all experienced the phenomenon of shrinkflation, even if we didn't know the name for it.

One day you go to the shopping centre you've been frequenting for years and your favourite treat – a packet of Tim Tams or a block of chocolate – seems to have less in it, yet the price has stayed the same or increased.

There may not be as much pasta in the usual pack, or manufacturers have cut the weight of a box of cereal.

At this unique point in history, shoppers may be noticing they're not getting as much for their money as before, but businesses have been dabbling in shrinkflation for decades.

Read More: https://www.abc.net.au/news/2022-04-13/shrinkflation-in-the-supermarket-driven-by-wage-stagnation/100986068